For over five generations, Insta360’s X Series has set the benchmark for 360 imaging, combining intuitive design, refined image quality, and powerful software that make immersive storytelling accessible to anyone. X4 Air carries that legacy forward, redefining portability and creative freedom.
Weighing just 165 grams, X4 Air is Insta360’s lightest-ever 8K 360 camera. It is built for the street, the trail, and everyday use, an ideal entry point for anyone looking to explore 360 storytelling for the first time. Dual 1/1.8-inch sensors and advanced image processing capture rich 8K detail and natural colors, while a sleek, travel-friendly body slips easily into a pocket or backpack.
“With X4 Air, we’re bringing 360° creativity even closer to everyone,” said Ray Deng, Country Head of Insta360 Philippines. “It combines professional-level performance with the simplicity that fits everyday use. Anyone can now create stunning 8K content without the learning curve.”
The X4 Air is, the company claims, “sharper, smarter, smoother, packed with “improvements that matter”, to make it lighter, smarter, and more intuitive. The upgrades focus on real-world performance rather than numbers, improving image quality and ease of use in every scenario.
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Sharper, Smarter, Smoother: Everyday Improvements
That Matter

The new Insta360 X4 Air refines everything creators loved about the X4—now lighter, smarter, and more intuitive. Instead of chasing specs, X4 Air focuses on real-world performance that elevates image quality and ease of use in every scenario. Upgraded 1/1.8-inch sensors capture sharper 8 K footage with richer color, while AdaptiveTone and Active HDR balance light and detail for lifelike results straight out of the camera. Portrait Mode smooths skin tones naturally, and improved low-light algorithms ensure clean, vivid shots long after sunset.
Built for real-world adventures, X4 Air introduces user-replaceable lenses with a tougher optical coating that doubles drop resistance, plus waterproofing up to 15 meters. Together with FlowState Stabilization and 360° Horizon Lock, it’s ready for any terrain or story you want to capture.
Portability Meets Performance

At just 165 grams, X4 Air embodies the “Air” philosophy—compact, portable, and effortless to carry anywhere. Lighter than an Apple Red Fuji, it can be held comfortably with one hand, even by women or children, making it the perfect travel or family companion. Despite its size, it carries the same fifth-generation panoramic imaging technology as the flagship X series, ensuring reliability and creative precision.
X4 Air shares the flagship X5’s 8 K 30 fps 360° video and replaceable lenses but reimagines them in a lighter, travel-ready form. Compatible with most X5 accessories, it strikes the ideal balance between professional capability and everyday ease.
Your All-in-One Creative Companion

Real life doesn’t pause for perfect framing—and neither does X4 Air. Its dual lenses capture every angle so creators can stay present while recording everything around them. InstaFrame Mode saves both a share-ready flat video and a full 360° version simultaneously, letting you post instantly while keeping the freedom to re-edit later. From cinematic drone-like shots using the Invisible Selfie Stick to smooth POVs and daily vlogs, X4 Air replaces an entire kit in one pocket-sized camera.
Smarter Control, Simpler Shooting
Made for creators on the go, X4 Air introduces Twist to Shoot, Gesture Control, and Voice Control–intuitive ways to start recording without touching the camera. Whether it’s a solo adventure, group moment, or sports run, you can capture effortlessly while staying in the action.
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Effortless Editing & Instant Sharing
Editing 360° footage is easier than ever with Insta360’s AI-powered app. Tools like Auto Edit, FlashCut, and AI Frame instantly transform clips into polished, music-synced stories. Seamles integration with Apple, Garmin, and Huawei devices adds performance data to your videos, while Insta360+ Cloud keeps every file safe and ready to share. Each X4 Air includes a one-year 200 GB cloud subscription, free for a limited time.
For Every Creator, Everywhere

X4 Air is built for anyone who wants to capture more and carry less—beginners, families, travelers, vloggers, and athletes alike. It brings professional creativity into an ultralight, accessible form, proving that simplicity and innovation can coexist beautifully.
“Availability is just as important as innovation. Our goal has always been to be closer to you wherever you are in the Philippines,” said Henry Hsu, Principal Consultant at Insta360. “That’s why we are committed to nationwide access, both online and in-store, so every Filipino creator can experience X4 Air firsthand.”
Since June, Insta360 has expanded from seven to seventeen retail locations across the country—including SM Dasmariñas, SM Lipa, SM Pampanga, SM Clark, Ayala Market!, Glorietta, SM Aura, Ayala Harbour Point, Marquee Mall and SM La Union—with thirteen more stores planned by year-end. Insta360 is bringing creators closer than ever to the tools they need to capture life as they live it.
Availability in the Philippines

Insta360 X4 Air is available starting October 31 in Graphite Black and Arctic White from official offline and online stores nationwide, including Shopee and Lazada. The Standard Bundle retails for ₱21,990, while the Starter Bundle, which includes a 114 cm Invisible Selfie Stick, Lens Cap, and extra Battery, is priced at ₱24,990. Both bundles include a complimentary one-year Insta360+ subscription for a limited time.
For more information, visit the official website: http://insta360.com.





